How to secure long-term bookings on Airbnb?

Attracting long-term guests to your Airbnb can enhance your rental income stability and reduce the workload associated with frequent turnovers.

Here’s how UK hosts can optimise their listings to attract longer stays:

Tailor Your Listing for Longer Stays

Emphasise amenities and features that cater to long-term guests, such as high-speed Wi-Fi, dedicated workspaces, and fully equipped kitchens. Clear communication about discounts for extended stays can also make your listing more attractive.

Offer Competitive Rates for Extended Bookings

Implement pricing strategies that incentivise longer stays. This could include discounted rates for weekly or monthly bookings, making your property a more economical option for guests looking for prolonged accommodations.

Highlight Local Amenities and Transport Links

Guests considering longer stays will be interested in the local area's conveniences. Detail nearby amenities such as grocery stores, cafes, and public transport links to showcase the liveability of your location.

Ensure Your Space is Comfortably Furnished

Comfort is key for long-term stays. Ensure your Airbnb feels like a home away from home, with comfortable furniture, quality bedding, and personal touches that make a space feel welcoming for weeks or months at a time.

Streamline the Booking and Check-In Process

Make the booking process as smooth as possible. Offer clear instructions for check-in, stay, and consider self-check-in options to appeal to guests seeking convenience and flexibility.

Unlocking the Potential of Long-Term Rentals

Focusing on long-term bookings can unlock new potential for your Airbnb business, offering a more predictable income and a different guest demographic. By aligning your listing with the needs of longer-stay guests, you can tap into a market that values comfort, convenience, and value for money.

Partner with EPE Group for Long-Term Success

Navigating the shift towards long-term bookings requires insight and strategy. EPE Group provides expert advice and support, helping UK hosts to optimise their properties for longer stays. Reach out today to explore how we can help maximise your Airbnb's potential for long-term success.